I spent the first part of my journalism career as an editor, learning the ropes and
climbing the ladder. Eventually I was the one setting editorial calendars, managing a
team of editors, and working directly with the publishers, designers and sales team
to create solid editorial. During this time, one thing was consistent—not-so-
great editorial submissions that I worked tirelessly to improve.
I have spent the second part of my journalism career as a freelancer working directly
with clients to get rid of the blah. I create public relations pieces and social media
posts that tell a good story—that tell their story.
I have found that not all manufacturers/contractors/associations/publishers have the
budget to hire another employee. Or they don’t have the time to create the marketing
materials they envision. This is where I come into play. As a freelancer, I have made
it my mission to tell companies’ stories and to promote their talents.
I do this with two furry co-workers who offer little advice and sometimes demand
attention from my home in a Chicago suburb. I love traveling, and I have a love-hate
relationship with gardening. I have two degrees—one in journalism and another in
nursing. My husband and I are raising two tiny humans, who are turning into pretty